INDEPENDENT NEW YORK AGENCY · STRATEGY + IMPLEMENTATION

Better marketing.Less busywork.One connected plan.

One agency for the campaign, the website, and the systems behind the response. Puzinski plans and builds marketing, AI automation and custom apps around the way your business works.

One accountable partnerWritten scope before workYour accounts. Clear handover.
INSIDE THE WORKEXPLORE ↘
FICTIONAL HOMEWARES CAMPAIGN

Less noise.
More room.

One product story, carried from the first creative to the page.

Discover the collection ↗
Campaign directionStatic & video assetsMatching destination
Offer → creative → next stepORIGINAL DEMONSTRATION

Illustrative work, not client results. Each engagement has its own deliverables and scope.

FROM FIRST IMPRESSION TO EVERYDAY OPERATIONSExplore ↓
Marketing.Systems.Digital products.
01 / RECOGNIZE THE PROBLEM

What should
work better?

Different businesses have different bottlenecks. Choose a familiar situation to see how the work could change.

ILLUSTRATIVE BUSINESS SITUATION / NOT A CLIENT RESULT
BEFORE / THE FRICTION

The work is visible. The offer is not clear.

Posts, ads, and landing pages each tell a different story. A visitor has to work out why to choose the business.

AFTER / THE TARGET STATE

One offer. A connected customer journey.

Clarify the audience and offer, create a consistent campaign, and connect the message to a useful page and next action.

THE WORK CAN INCLUDEMarketing, creative, ads & landing pages

Talk about this priority

These are possible approaches, not promised outcomes. Your goals, systems, team, and approved scope determine the work.

Experience behind Puzinski · 2025

Attention. Inquiries.
Systems put to work.

Marketing ownership and hands-on implementation, grounded in prior in-house experience at a plastic-surgery business.

60M+

Combined monthly organic reach

Across the social accounts and projects managed in the in-house role.

≈150

Daily organic Instagram inquiries

New inquiries for the sales team to contact and consult by phone.

450–500

Daily inquiries across all channels

Paid, organic, and other sources combined. Includes the Instagram inquiries.

6+ months

Applications in active business use

Internal tools supporting operations, hiring, and sales training.

Source: founder-reported figures from prior in-house work in 2025; not independently verified. This is not a Puzinski client engagement.

Inspect the work behind the figures

Reported operating figures, not annual totals or a documented full-year average. Inquiries are new contacts, not booked consultations. Instagram inquiries are included in the all-channel total. Combined reach can include audience overlap. Read the definitions and reporting limits ↗

Go beyond the headline

See how the work
holds together.

Explore a live Puzinski build and test an original workflow. Each is labeled so you can judge the work on its own terms.

puzinski.com / A live implementation
A clearer path
to the next step.
  1. 01
    Choose the workServices, scopes & starting prices
  2. 02
    Carry the contextSelected package → inquiry form
  3. 03
    Make a useful introductionShort inquiry or detailed business brief

Illustrated overview of this website’s implemented journey.

Live own-brand project / Puzinski

The website is
part of the work.

Positioning, visual design, search content, package selection and inquiry handling in one working experience. Inspect the path a visitor can actually take.

Explore the implementation ↗

Built for Puzinski; no client results are attributed to this project.

ORIGINAL WORKFLOW DEMOFictional requests
One idea. Different situations.What happens
when it isn’t perfect?
Complete request
Assigned
Same inquiry, twice
Existing record
Missing information
Human review

Preset scenarios. Browser-only simulation.

Original demonstration / No client data

A workflow should
handle the exceptions.

Try a local service, ecommerce or B2B scenario. See what happens when an inquiry arrives twice, information is missing, a person is requested or a connected tool is unavailable.

Run the original demonstration ↗

A working simulation, not a production integration or employer system.

Bring the business problem, not a shopping list of tools.

We’ll clarify the first deliverable, what it needs from you, and how you can review the work.

Discuss your priority
THE TOOL IS ONLY PART OF THE WORK

AI is accessible.
Useful implementation
takes a plan.

You can use AI in-house. Puzinski helps connect it to a real business task: the right inputs, clear permissions, a working process, human review, and a way to check the output.

Sometimes that means a better campaign or team playbook. Sometimes it means an integration, a redesigned process, or a custom app. Start with the job—not a tool you have to find a use for.

Bring the problem. Let’s shape the approach. ↗
02 / THE CAPABILITIES, IN ONE PLACE

From the message
to the machinery.

One focused engagement or a coordinated plan across several areas. The proposal defines the channels, outputs, responsibilities, and review points.

01

Marketing & creative

Social strategy, content, Reels, AI video, influencer partnerships, and creative direction.

  • Marketing strategy & creative direction
  • Social media management
  • Static creative, Reels & AI video
  • Influencer & creator partnerships
  • Brand & campaign materials
Discuss marketing & creative
02

Paid media & performance

Paid media strategy, campaign management, performance creative, conversion journeys, and measurement.

  • Campaign strategy & setup
  • Ad creative & testing
  • Landing-page alignment
  • Measurement & reporting
  • Ongoing campaign management
Discuss paid media & performance
03

Automation & AI workflows

Process improvement, AI agents, integrations, approvals, reporting workflows, and operational dashboards.

  • Business process optimization
  • AI implementation for a defined task
  • Business systems & integrations
  • Requests, approvals & coordination
  • Operational visibility
Discuss automation & AI workflows
04

Custom business apps

Web and mobile apps, customer portals, internal tools, dashboards, and team platforms.

  • Internal tools & dashboards
  • Web & mobile applications
  • Customer portals & operational software
  • Hiring, onboarding & training
  • AI-assisted development & delivery
Discuss custom business apps
05

Websites & ecommerce

Websites, ecommerce, SEO and search visibility, landing pages, and conversion journeys.

  • Website strategy & copy
  • Design & development
  • SEO & AI search visibility
  • Ad landing pages
  • Ecommerce & continued improvements
Discuss websites & ecommerce
06

CRM, email & SMS

CRM implementation, sales funnels, email and SMS campaigns, customer journeys, and reporting.

  • CRM workflow design
  • Manychat & social messaging
  • Email & SMS funnels
  • Marketing-to-sales handoffs
  • Reporting & optimization
Discuss CRM, email & SMS
07

Strategy & business optimization

Positioning, growth planning, funnel reviews, operational improvement, and fractional marketing leadership.

  • Positioning & growth planning
  • Funnel, analytics & conversion reviews
  • Operational improvement
  • Fractional marketing leadership
  • Team enablement
Discuss strategy & business optimization
08

Maintenance & ongoing care

Website and app maintenance, workflow care, CRM refinements, and ongoing improvement plans.

  • Website care
  • App & workflow maintenance
  • CRM & operational refinements
  • Ongoing optimization
  • Defined support
Discuss maintenance & ongoing care
09

AI training & team adoption

Hands-on AI workshops, role-based practice, reusable playbooks, and training platforms.

  • Role-based AI workshops
  • ChatGPT & Claude in everyday work
  • Team playbooks & adoption
  • Sales practice & onboarding
  • Custom training platforms
Discuss AI training & team adoption
03 / CHOOSE THE SIZE OF THE FIRST MOVE

Start focused.
Build from there.

Public starting fees, tangible deliverables, and a written proposal before you commit. You do not need to buy a full transformation to begin.

ONE DEFINED DELIVERABLE

A focused
first project.

Test creative, launch a campaign page, connect an inquiry handoff, set up tracking, or train a team around one AI task.

From $750one-time sprintSee exactly what’s included ↓
A NEW WEBSITE OR SYSTEM

A useful
new release.

Build a business website, an operational workflow, or a focused custom application around the work people need to do.

From $3,000website or workflow · apps from $7,500Compare starting scopes ↓
DEFINED MONTHLY EXECUTION

Keep the right
work moving.

A coordinated queue for recurring marketing, ads, messaging, or improvements to existing websites, workflows, and apps.

From $1,500per month · one selected service areaExplore monthly plans ↓
Not sure which package fits?

Start with the problem.
We’ll help shape the scope.

Tell us what needs to change and what already exists. You can inquire before choosing a package; a paid review is a separate service.

Help me choose
NEED CLARITY BEFORE IMPLEMENTATION?

The $249 Focused Business Review.

One public page, social profile, or high-level workflow. Five prioritized findings, a recorded walkthrough, and a written next-step recommendation.

Credit the $249 fee toward a subsequent project priced at $3,000 or more. Review only; implementation is separate.

Ask about the review

Focused first projects ONE-TIME FEES

Creative Test SprintOne offer needs fresh static and short-video creative.From $750

Give one offer a fresh set of creative to test.

  • 5 static ad designs + 2 video edits (up to 30 seconds each)
  • One offer, with agreed formats for one channel
  • One consolidated revision round

Your offer, brand assets, and usable footage. Filming, publishing, and ad management are separate.

Discuss this starting point
Conversion Tracking SetupAn existing website needs clear conversion events.From $950

Know which website actions your campaigns are producing.

  • One existing website, one GA4 property, and one GTM container
  • Up to 3 agreed web events, such as a form submission or contact click
  • Event testing, a measurement map, and handover notes

Existing site access and a working consent setup where needed. Server-side tracking, CRM attribution, custom dashboards, and consent-platform setup are separate. No customer records sent in event parameters.

Discuss this starting point
Lead Handoff SprintOne inquiry source needs a reliable route into your CRM.From $1,250

Get a new inquiry to the right person with a clear next step.

  • One inquiry source connected to your existing CRM
  • One assignment rule + one notification or follow-up
  • Test cases, a walkthrough, and handover notes

Working accounts and access. Full AI agents, migrations, and additional channels need a wider scope.

Discuss this starting point
Landing Page SprintOne campaign needs a focused page and inquiry form.From $1,500

Give your next campaign a focused place to turn interest into inquiries.

  • One responsive landing page + one inquiry form
  • Offer messaging, layout, and page metadata
  • One consolidated revision round + launch checks

Your offer, brand assets, and verified business information. A full website, store, and paid traffic are separate.

Discuss this starting point
Ad Campaign LaunchAn approved offer is ready for one paid campaign.From $1,500

Launch one paid campaign with a clear offer, conversion goal, and handover.

  • One Meta or Google ad account reviewed for launch readiness
  • One campaign, up to 3 ad sets or ad groups, and up to 3 ads using approved assets
  • Conversion-goal checks, launch QA, and one post-launch review within 14 days

Requires an approved offer, usable creative, account access, and working conversion tracking. Media spend, creative production, tracking installation, policy appeals, and ongoing optimization are separate. Platform approval is not guaranteed.

Discuss this starting point
Team AI WorkshopA team needs a repeatable method for one AI task.From $950

Help your team use AI for one recurring task with a shared way to review the work.

  • One preparation call and one agreed team task
  • One live remote workshop of up to 90 minutes for up to 8 participants
  • Guided practice with approved or fictional information
  • A reusable prompt or workflow template, output-review checklist, and one follow-up question round within 7 days

Training only. Participants provide their own working AI accounts. Software, recordings, custom builds, and additional sessions are separate; no private customer or employee records are needed.

Discuss this starting point

Build & launch STARTING SCOPES

Website & LaunchYour business needs up to five core website pages.From $3,000

A clear message, a distinctive website, and an easier path to inquire.

  • Up to 5 core pages with responsive design and development
  • Messaging and page copy based on your approved business information
  • One inquiry form and a clear contact journey
  • Page titles, descriptions, internal links, and sitemap setup
  • Launch checks, one consolidated revision round, and handover

You provide brand assets, business facts, access, and approvals. Ecommerce, migration, extra integrations, and ongoing SEO are quoted separately.

Discuss this starting point
Operations & AIOne recurring process needs a connected workflow.From $3,000

Turn one recurring manual process into a connected, tested workflow.

  • Process mapping and a written workflow plan
  • One workflow across up to 3 existing tools
  • One trigger and up to 5 agreed actions
  • Routing, notifications, or AI assistance where appropriate
  • Test scenarios, exception handling, documentation, and team walkthrough

You provide system access and a process owner. Complex agents, data migrations, and additional workflows are scoped separately.

Discuss this starting point
Custom Business AppA business task needs its own focused web app.From $7,500

Build a useful first version around a real business task.

  • Discovery, a release brief, and interface design
  • A focused web app with one primary user role
  • Up to 3 core user flows and one agreed integration
  • Working reviews, functional testing, and deployment
  • Source-code handover and operating documentation

You provide business rules, a decision-maker, and test feedback. Native mobile apps, complex permissions, and larger products receive a tailored quote.

Discuss this starting point

Monthly partnerships PLANNED DELIVERY

FocusOne area: content, ads, messaging or an existing system.From $1,500 / month

Keep one important area moving every month.

  • 1 service area from the menu below
  • Monthly priorities + a shared delivery board
  • One monthly review and a short progress report
  • One active delivery priority at a time

New builds and extra areas are quoted separately.

Discuss this starting point
GrowthTwo connected areas, such as content + ads.From $3,000 / month

Connect the work that attracts customers with what happens next.

  • 2 service areas from the menu below
  • One coordinated plan across both areas
  • Two monthly check-ins + a progress report
  • A shared queue, with one active delivery priority at a time

For example: content + ads, or ads + workflow improvements. New builds are separate.

Discuss this starting point
PartnerThree areas with weekly planning and coordination.From $5,000 / month

Three delivery areas plus weekly planning and coordination across your existing team.

  • 3 service areas from the menu below
  • Monthly strategy and a prioritized improvement roadmap
  • Weekly planning check-in + monthly reporting
  • Coordination with your existing team within the agreed scope

The fee includes a broader planning and coordination cadence, beyond adding a third delivery area. Planned capacity with one active delivery priority at a time. New apps, full websites, and major rebuilds are separate projects.

Discuss this starting point
What does one monthly service area include?

Content & creative

A monthly content plan, 8 static posts + 2 video edits (up to 30 seconds each) per month, captions, and scheduling for one social platform.

Uses your approved assets and footage; one consolidated revision round per batch. Filming and creator fees are separate.

Paid advertising

A campaign-priority review and management of one existing ad account on one channel, with up to 2 active campaigns, optimization, and a monthly results summary.

Media spend and new creative production are separate. Initial account, tracking, or campaign builds are quoted before work begins.

Workflow improvements

A monthly workflow review and test checklist, plus up to 2 small updates per month to existing automations or CRM workflows, including testing and change notes.

Each update is scoped to fit within 2 delivery hours. New agents, migrations, and integrations are separate builds.

Website improvements

A monthly page-and-inquiry review with prioritized recommendations, plus up to 4 small content, layout, or form updates per month to an existing website, with checks after each change.

Each update is scoped to fit within 1 delivery hour. New pages, redesigns, migrations, and feature builds are separate.

Email, SMS & retention

A monthly journey review, up to 2 broadcast campaigns, and one sequence of up to 3 messages across email or SMS in your existing platform.

Uses approved assets and existing audience/permission setup; one consolidated revision round per batch. New platform setup, integrations, list migration, messaging fees, and deliverability remediation are separate.

App & platform improvements

A monthly user-workflow review plus up to 2 small changes to an existing web app, with testing and change notes.

Each change is scoped to fit within 2 delivery hours. New applications, major features, native app releases, migrations, and emergency support are separate.

One active delivery priority at a time. New builds and major features are separate projects. Month-to-month with 30 days’ written cancellation notice under the signed agreement and applicable law.

Need light upkeep instead?
Website CareOne existing website needs light routine upkeep.From $250 / month

Routine care for one existing website, with a small, clearly defined allowance.

  • Monthly link and inquiry-form checks
  • Up to 30 minutes of minor content fixes per month
  • A monthly check summary and an agreed support channel

Hosting, licenses, redesigns, and emergency or round-the-clock support are separate. App and automation care is scoped after reviewing the system.

Discuss this starting point

Website Care starts at $250/month for its defined checks and small-edit allowance. App and workflow care is quoted separately. Ongoing SEO, influencer programs, ecommerce, native mobile apps, larger products, and wider engagements receive tailored scopes.

View care inclusions ↗

All fees are in USD. Ad spend, creator fees, software, hosting, usage charges, and applicable taxes are separate. Your proposal confirms the final price, dependencies, timeline, acceptance criteria, and ownership.

04 / KNOW WHAT BUYING FEELS LIKE

A clear path.
Visible progress.

Direct ownership from the brief to the handover. Puzinski is independently run and can work alongside your existing team.

  1. 01

    Tell us what needs to change.

    Share the business context, the problem, and any timing or budget considerations. No payment starts with an inquiry.

  2. 02

    Agree the scope before work.

    Review the deliverables, fee, responsibilities, review points, and outside costs in the written proposal.

  3. 03

    See and test the work.

    Review creative, responsive pages, working workflows, or app features against the agreed requirements.

  4. 04

    Launch with a clear handover.

    Receive the agreed deliverables and operating notes. Choose ongoing execution or care only where useful.

Your accounts and access stay clear.Changes outside scope are agreed first.No hidden subscription at inquiry.
A FEW USEFUL ANSWERS

Before you
take the next step.

Can we start with only one service?

Yes. A focused creative sprint, campaign, website, workflow, app release, or team workshop can be a complete engagement. Connect other areas when your business needs them.

Can you work in our industry?

We start by understanding your offer, customers, process, systems, and operating requirements. Fit is assessed before the proposal. We do not claim specialist experience in every industry or promise that every request is appropriate to automate.

We already have staff or an agency. Where do you fit?

Puzinski can own a defined area or coordinate with your marketing, sales, operations, and technology teams. The written scope names the owner, approval process, and responsibilities.

How quickly can work start?

After the scope, required access, approvals, and payment milestones are agreed. You review a delivery plan before committing; the timeline depends on the actual project and availability.

Do you guarantee leads, revenue, or search rankings?

No. We agree the work, acceptance checks, and measurement approach. Commercial performance also depends on your offer, market, sales process, media budget, platforms, and other factors.

What happens after I send the form?

We review your goal and the fit, clarify the scope questions, and suggest a next step. No purchase, automatic renewal, or charge is created by submitting an inquiry.

YOUR BUSINESS / YOUR NEXT PRIORITY

Let’s make
the next step
clear.

Tell us what is slowing the business down or what you want to build. A few sentences are enough for a useful first conversation.

Prefer email? info@puzinski.com

What happens next
  1. We review your goal and the fit.
  2. We clarify the questions that affect the scope.
  3. You review the proposed work, timing, and price before deciding.

No payment or subscription starts here.

Prefer to share a detailed brief? ↗

Choose a service, describe the goal, and tell us where to reply. Business details are optional.

Not sure which service fits? Choose “Help me choose / several areas.”

Describe the problem, what you have tried, and what a useful first result would look like.

Add business context (optional)

Open only the sections that are useful. You can send the inquiry without answering these questions.

Your business & customers
Current tools & systems
Timing, budget & preferred reply

High-level information only. Please leave out passwords, customer/patient records, private files, and NDA-protected details.