Puzinski / Creative portfolio

Small mark.
Big character.

A recognizable mark. A consistent visual world. Explore 20 identity directions across fashion, food, beauty, hospitality and technology.

20 identitiesWordmarks · Symbols · Packaging & brand applications
ELOA — Custom perfumes identity presentation
01 / Custom perfumes

ELOA

Delicate custom lettering and a fine ribbon-e mark create a soft feminine identity for personalized perfumes.

Logo design / compact mark / identity applications
BUNKO — Dumpling club identity presentation
02 / Dumpling club

BUNKO

Generous, hand-shaped letters and an original B emblem make a casual food identity recognizable across storefront and takeaway packaging.

Logo system / identity applications
SILTA — Womenswear identity presentation
03 / Womenswear

SILTA

Fine gestures connect structural letterforms, giving the fashion identity an expressive signature across textiles and print.

Logo design / compact mark / identity applications
HUSHFORM — Music & sound studio identity presentation
04 / Music & sound studio

HUSHFORM

A compressed H-shaped waveform gives the studio a recognizable silhouette and a graphic device for record sleeves and posters.

Logo design / symbol / identity applications
MAGPIE ATELIER — Contemporary jewelry identity presentation
05 / Contemporary jewelry

MAGPIE ATELIER

A ribbon-tailed magpie carrying a ring anchors expressive lettering and a tactile jewelry identity.

Logo design / symbol / identity applications
VOWE — Wedding paper & keepsakes identity presentation
06 / Wedding paper & keepsakes

VOWE

Two folded ribbons form a distinctive paired-V emblem, used with an understated geometric wordmark and cut-paper stationery.

Logo design / compact mark / identity applications
SOAK SOCIAL — Bathhouse & sauna identity presentation
07 / Bathhouse & sauna

SOAK SOCIAL

Flowing custom lettering and a swimmer-shaped stamp create a sociable bathhouse identity across poolside materials.

Logo design / symbol / identity applications
GUARD GOOSE — Cybersecurity software identity presentation
08 / Cybersecurity software

GUARD GOOSE

A watchful goose gives the security software a clear, approachable character, supported by strong lettering and a consistent alert palette.

Logo design / symbol / identity applications
POME & PRESS — Juice & provisions identity presentation
09 / Juice & provisions

POME & PRESS

An ampersand shaped from a continuous fruit peel becomes the brand’s signature, supported by tightly drawn, juicy lettering.

Logo design / symbol / identity applications
ARCHIPEL — Architecture & spatial design identity presentation
10 / Architecture & spatial design

ARCHIPEL

A custom wordmark balances arch-shaped counters with structural strokes, creating a graphic language for the studio’s publications.

Logo design / symbol / identity applications
POTLUCK — Ceramics & objects identity presentation
11 / Ceramics & objects

POTLUCK

Bowl-like letterforms and a pot-shaped character give the ceramics brand a warm, tactile visual system.

Logo design / symbol / identity applications
ODD PICTURE — Independent cinema identity presentation
12 / Independent cinema

ODD PICTURE

An offbeat projector character and expressive lettering give the cinema a recognizable voice across tickets, posters and print.

Logo design / symbol / identity applications
ROAM SERVICE — Boutique travel & stays identity presentation
13 / Boutique travel & stays

ROAM SERVICE

A traveling bellhop character and hand-painted lettering connect the hotel’s identity to warm, personal hospitality.

Logo design / symbol / identity applications
OFF SCRIPT — Independent fashion identity presentation
14 / Independent fashion

OFF SCRIPT

Expressive lettering becomes the fashion label’s main signature, carrying through woven labels, bags and print.

Logo design / symbol / identity applications
PAPER TIGER — Independent publishing identity presentation
15 / Independent publishing

PAPER TIGER

A tiger formed from folded-page shapes gives the publisher a distinctive symbol, paired with expressive literary lettering.

Logo design / symbol / identity applications
LIVA — Beauty & skincare identity presentation
16 / Beauty & skincare

LIVA

A compact molded lowercase wordmark and lozenge-shaped mark create a friendly, tactile beauty identity.

Logo design / compact mark / identity applications
AERA FORM — Pilates & movement identity presentation
17 / Pilates & movement

AERA FORM

A modular A symbol and architectural lettering make the studio identity feel active, precise and contemporary.

Logo design / compact mark / identity applications
AVEL — Hair atelier identity presentation
18 / Hair atelier

AVEL

Razor-cut condensed lettering and a striking vertical sign make the salon identity precise, fashion-led and recognizable.

Logo design / compact mark / identity applications
FLORI — Floral design identity presentation
19 / Floral design

FLORI

A hand-cut flower character and irregular rounded lettering create a warm, memorable identity for a contemporary florist.

Logo design / compact mark / identity applications
SELA — Tea & rituals identity presentation
20 / Tea & rituals

SELA

A rust landscape seal and hand-cut capital lettering share the same carved shapes, print texture and material palette.

Logo design / compact mark / identity applications
From direction to your brief

Your brand.
A signature of its own.

Tell us who you need to reach and where the identity will appear. We’ll define the visual direction, applications, review rounds and final files around your brief.

Puzinski / Selected work

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